The world's first Web3 art gallery
Moool: the world's first Web3 art gallery. Artists including Alejandro Sanz and Javier Mariscal. Presented at Mobile World Congress 2023.
Client
Freeverse
Year
2023
Industry
Social
Duration
6 meses
Team
4 people
The challenge
The Moool project started from an ambitious premise: creating the world's first Web3 art gallery with top-tier artists like Alejandro Sanz and Javier Bardem. The challenge was to develop a platform that combined the seriousness and aesthetics of contemporary art with blockchain technology, and that could culminate in a physical exhibition at the MNAC in Barcelona.
The solution
Dribba developed the Moool platform together with Freeverse, combining a marketplace for artistic NFTs with a high-quality digital gallery experience. The visual design was crafted to match the calibre of the participating artists, and the technical architecture built on Freeverse's blockchain infrastructure guarantees the authenticity and provenance of each work.
Results
MWC 2023
World debut
Exhibition at Mobile World Congress in Barcelona
3
Top-tier artists
Alejandro Sanz, Javier Mariscal and Jorge Arévalo
Moool is the world's first Web3 art gallery. This is not a light claim: the project brought together digital work by international-calibre artists such as Alejandro Sanz and Javier Mariscal, and culminated in a physical exhibition at the Mobile World Congress 2023 in Barcelona, one of Spain's most important art museums.
Dribba developed the Moool platform in collaboration with Freeverse, the dynamic NFT specialist. The platform combines a digital art marketplace with a high-quality online gallery experience, where each work is backed by Freeverse's blockchain technology that guarantees its authenticity and provenance. The visual design was developed with the same level of care applied in leading physical galleries. Our capability for digital product with high aesthetic demand is reflected in every screen of Moool.
The exhibition at Mobile World Congress 2023 was the milestone that demonstrated that digital art and blockchain technology can coexist with high-level contemporary art in the most relevant institutional spaces. Moool is not just a technical platform: it is a statement about the future of the art market.
If you have a project at the intersection of culture, art and technology, tell us about it at our digital product page.
Tech stack
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